To demonstrate that Liberty Express could deliver anything from the US, we took on one of the internet’s most familiar frustrations: “This video is not available in your country.” We created DeliveredByLiberty.com, a platform where people could paste the link to a geo-blocked video and have Liberty “deliver” it to Costa Rica. By turning an internet restriction into a product demonstration, Liberty proved it could bring people more than packages—it could bring them access.
Client: Liberty Express
Awards
Cannes Lions: Shortlist
NY Festivals: Shortlist
Clio: Shortlist
Wave (BRA): Silver
Festival Caribe: Gold
Festival Volcán: Silver, Bronze
Agencia: JWT Costa Rica
DGC: Christian Caldwell
Creativos: Pablo Castillo / Paula Corella
Diseñador: Andrés Pulido
Digital: Samuel Terán